Online screening questionnaire - Business issues, ecosystems, products & services relating to sustainability

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Thanks!

Just before we start, I would like to reassure you that any information you provide us with will be treated as confidential, and we will always hold the information you give securely, and delete it when no longer needed. Neither your name, nor the name of your organisation will be revealed to our client.

We conduct all studies in accordance with the UK Market Research Society Code of Conduct and, if you no longer wish to take part in the research, you can tell your interviewer at any time, and we will stop our conversation.

Can we proceed based on the above?*

Yes

Thank-you for the time you have taken to review this discussion – I will contact you about different projects in the future, if this is of interest to you?

SQ 1a) Are you scheduled to participate in a market research interview in the near future? This could be in the form of a group discussion /depth / telephone call or of completing tasks online.*

a) Yes, a group discussion / depths / telephone call etc;

b) Yes, online tasks;

c) Yes, both of these

d) None of these.

Please select one option: SINGLE CODE

SQ 1b) Have you ever attended a Market Research group discussion/ depth interview, taken part in a telephone discussion or completed tasks online?*

a) Yes, a group discussion / depths / telephone call etc;

b) Yes, online tasks

c) Yes, both of these

d) None of these

Please select one option: SINGLE CODE

SQ 1c) How long ago did you attend a Market Research group discussion/ depth interview, take part in a telephone discussion or complete tasks online?*

a) In the last 6 months;

b) 6 – 12 months ago;

c) 12 months – 2 years ago;

d) 6 months – 2 years ago, and more than 2 years ago;

e) More than 2 years ago.

Please select one option: SINGLE CODE

SQ 1d) What was/were the market research discussions / depths / calls / online tasks held between 6 months and two years ago about?*

Please specify above: (include more than one discussion, if relevant)

SQ 1e) Have you ever been involved in any element of market research study / group in some other way ie organising, viewing, commissioning etc*

a) Yes

b) No

Please select one option: SINGLE CODE

SQ 1f) We are organising market research surveys and are looking for people representing a variety of different occupations. Can you tell me if you, a family member, friend, or someone you live with currently works, has previously worked, or will shortly be working (<next 6 months) in any of the following occupations.*

a) Advertising

b) Market Research

c) Marketing and Branding

d) Public Relations

e) Journalism

f) Finance

g) Gambling

h) Tobacco

i) Alcohol

j) Arms & Artillery

k) More than one of these occupations (a – j)

l) None of these

Please select one option: SINGLE CODE

SQ 1g) We’ve been commissioned to recruit participants for a research study to gather your thoughts on business issues, ecosystems, products and services relating to sustainability. Before we begin, it’s within your rights to only answer remaining screening questions that you are comfortable with (although this could impact your ability to contribute to this project). Your personal data will only be shared internally with my immediate market research client (but not with our end client), and all your details will be stored securely.

Are you happy to proceed on this basis?**

i) Yes

ii) No

Please select one option: SINGLE CODE

SQ 1h) Audio material, visual video footage and still shots/photos of the research you will be taking part in may be used by the organisation commissioning this research and shared with third parties for business-to-business marketing purposes only - however, your personal details will not be disclosed, and you will only be identifiable by your image on screen and the name you present. Also, the footage won’t be used for consumer broadcast purposes, consumer marketing purposes, or made publicly available in any format.

Do you agree to be audio recorded, photographed and video recorded for research purposes in the context described in the paragraph immediately above?*

i) Yes

ii) No

Please select one option: SINGLE CODE

SQ 2) Thanks – what is your job role?*

a) Business Owner

b) Chief Financial Officer

c) Chief Executive Officer

d) Group Treasurer / Head of Treasury

e) Financial Controller

f) HR Officer

g) Sustainability Specialist

h) Other

Please select one option: SINGLE CODE

Please specify below: (job role)*

SQ 3) And what is your job title?*

Please specify above: (job title)

SQ 4) Would you say your job role encompasses any of the following responsibilities?*

a) Heavily involved in the decision process around our organisations’ s sustainability practices;

b) Somewhat involved in the decision process around our organisation’s sustainability practices;

c) I’m not really a part of decisions made about sustainability.

Please select one option: SINGLE CODE

SQ 5) Thanks – what company do you work for?*

Please specify above: (company name)

SQ 6) What industry is your business / the business you work for in?*

Please specify above: (industry)

SQ 7) In which of the following ranges does the turnover for your business / the business you work for fall into?*

a) less than £2m GBP

b) £2m - £15m GBP

c) £15m - £350m GBP

d) greater than £350m GBP

Please select one option: SINGLE CODE

SQ 8a) We are interested in your business’ attitudes and behaviours in relation to sustainability solutions. These include initiatives such as reducing energy consumption by introducing renewable sources, minimising waste by recycling or reducing packaging, or introducing cycle to work schemes and so on. Please select a statement that is most applicable to you?**

a) My business already has sustainable solutions in place, and we have no plans to introduce anything else in the future

b) My business has already implemented some sustainable solutions, but we still have more to do

c) My business has already assessed our current environmental impact and have plans in place to implement solutions. But these have not yet been implemented

d) My business is currently in the process planning and/or assessing our environmental impact but do not have any firm implementation plans in place yet

e) There has been some talk in the business about implementing sustainable solutions, but no planning or assessment has started yet

f) My business is not interested in implementing sustainable solutions and will most likely not be in the future

Please select one option: SINGLE CODE

SQ 8b) It’s useful to understand why your business is not interested in implementing sustainable solutions - please can you give a short explanation as to why this is?*

Please specify above: (why your business is not interested)

SQ 9ai) What does ‘sustainable solutions’ mean for your business model? What kind of actions do you already/would you like to take? What do you think are the risks and opportunities in this space?*

Please specify above: (meaning of ‘sustainable solutions’)

SQ 9aii) What does ‘sustainable solutions’ mean for your business model? What kind of actions do you already/would you like to take? What do you think are the risks and opportunities in this space?*

Please specify above: (meaning of ‘sustainable solutions’)

SQ 10) How long have you been implementing sustainability initiatives in your business model?*

a) Less than 1 year

b) 1 - 2 years

c) 2 - 5 years

d) 5 - 10 years

e) 10 - 14 years

f) 15 years or more

Please select one option: SINGLE CODE

Please specify: (years implementing sustainability in your business model)*

SQ 11) How open are you to banks offering advice on how your business can meet and exceed its sustainability goals / targets?*

1) Not at all open to the idea

10) Very receptive to the idea

Please select one option: SINGLE CODE

SQ 12) Moving on to financial services, can you let me know which brands your organisation banks with?*

a) Lloyds

b) Starling

c) Barclays

d) Santander

e) NatWest

f) Bank of Scotland

g) Royal Bank of Scotland

h) HSBC

i) I don’t know

j) Other

Please select one or more options: MULTICODE

Please specify below: (name of bank)*

SQ 13) Who do you consider your business’ main bank provider?*

Please specify above: (name of bank)

SQ 14) Which of the following financial service brands would you ‘not ever’ consider banking with?*

a) Lloyds

b) Starling

c) Barclays

d) Santander

e) NatWest

f) Bank of Scotland

g) Royal Bank of Scotland

h) HSBC

i) I don’t know

k) Other

Please select one or more options: MULTICODE

Please specify below: (name of bank would NEVER consider)*

SQ 15) Thank-you so much for your time. We are inviting people to participate in research to gather your thoughts on business issues, ecosystems, products and services related to sustainability. This will involve a conversation via Zoom with your moderator. Are you happy to take part in this research?*

a) Yes

b) No

Please select one option: SINGLE CODE

SQ 16) The client that has commissioned this study will be disclosed to you during the online session. They may be observing some of the online sessions. Your personal details will not be disclosed, and you will only be identifiable by your image on screen and the name you present. Are you happy to take part in this research and to be observed in your interview by the client?*

a) Yes

b) No

Please select one option: SINGLE CODE

SQ 17) It may be necessary for us to contact you by email or telephone after the research has taken place to follow up on ideas discussed during the interview/community. This may involve an additional Zoom call which you would also be renumerated for. You would only be contacted if strictly necessary and only in connection with this research. Are you happy to be re-contacted on this basis, and for us to pass your email address to the research team, if necessary?*

a) Yes

b) No

Please select one option: SINGLE CODE

If you would like further information on how/why we obtain data from you, how we use it and how we store it and how we adhere to GDPR, please request a copy of our privacy policy or alternatively, visit our website to view it, www.differentology.co.uk

SQ 18a) Thank you for the time you have taken to answer these screening questions - we will be interviewing during w/c 4th or w/c 11th November - could you advise of two or three suitable interview times, so that we can speak for up to 60 minutes when it’s mutually convenient.*

Earliest Date and Time*

Next Date and Time (if available)

Q18b) I would be grateful if you could confirm a few final details:

Your Name*

Job Title*

Company name*

Phone (inc international dialling code)*

Email*

LinkedIn profile link