Online screening questionnaire – Business Decision-makers

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Thanks!

Just before we start, I would like to reassure you that any information you provide us with will be treated as confidential, and we will always hold the information you give securely, and delete it when no longer needed. Neither your name, nor the name of your organisation will be revealed to our client.

We conduct all studies in accordance with the UK Market Research Society Code of Conduct and, if you no longer wish to take part in the research, you can tell your interviewer at any time, and we will stop our conversation.

Can we proceed based on the above?*

Yes

Thank-you for the time you have taken to review this discussion – I will contact you about different projects in the future, if this is of interest to you?

SQ 1) For how many years have you worked for your current company?*

a) Less than 1 year

b) 1 to 3 years

c) 3 to 5 years

d) 5 to 7 years

e) 7 to 9 years

f) More than 9 years

Please select one option: SINGLE CODE

SQ 2) Which of the following best describes your industry?*

a) Professional services

b) Construction

c) Retail

d) Nonprofit

e) Software/SaaS

f) Financial Services

g) Wholesale & Distribution

h) Healthcare

i) Other (please describe below)

Please select one option: SINGLE CODE

Please describe below*

SQ 3) And which of the following best describes your company structure?*

a) Sole Trader

b) Partnership

c) (Private) Limited company

d) Public Limited Company (Plc)

e) Other (please describe below)

Please select one option: SINGLE CODE

Please describe below*

SQ 4) What is the approximate annual turnover of the business?*

a) Less than £500k

b) £500k - £999k

c) £1million - £1.5million

d) £1.51 million to £3 million

e) More than £3.1 million

Please select one option: SINGLE CODE

SQ 5) How many employees does your company have?*

a) None, just myself

b) 1 to 4

c) 5 to 10

d) 11 to 29

e) 30 to 50

f) 51 to 100

g) More than 101

Please select one option: SINGLE CODE

SQ 6a) Does your business use accountancy software?*

a) Yes

b) No

Please select one option: SINGLE CODE

SQ 6b) Who in your company is responsible for the decision-making when it comes to choosing accountancy software?*

a) Me, solely

b) Me, jointly with someone else

c) Someone else, but I am involved in the decision-making process

d) Someone else (please advise below)

Please select one option: SINGLE CODE

Please describe below*

SQ 7) Which of the following does your business use to manage your company accounts?*

a) Xero

b) Sage

c) QuickBooks

d) FreshBooks

e) Oracle

f) NetSuite

g) SAP

h) Spreadsheets (e.g. MS Excel)

i) None of the above

j) Other, accountancy software (please specify below)

Please select one or more options: MULTICODE

Please describe below*

SQ 8) How long have you been using your current accountancy software?*

Please advise number of years above

SQ 9) How satisfied are you with your current accountancy software?*

a) Very satisfied

b) Somewhat satisfied

c) Somewhat dissatisfied

d) Very dissatisfied

e) Don’t know / Not sure

Please select one option: SINGLE CODE

Thank you for taking the time to complete these screening questions.

Please note that the interview will be recorded and transcribed, and only the project teams will have access.
The recordings will not be used for marketing purposes or shared with any third parties. You have the right to access, correct, or withdraw your data from this research at any time, or to restrict or object to its processing.
If you choose to withdraw, please contact us, and all recordings will be immediately deleted.
All recordings and transcripts will be deleted once the project is complete, and any resulting analysis will be depersonalised to protect your anonymity.

SQ 10) Are you comfortable participating in this research?*

a) Yes, that’s fine.

b) No, I am not interested.

c) I don’t know - ask me again in a few days.

Please select one option: SINGLE CODE

CONSENT

Thank you - I’d be grateful if you could confirm the following:

G1 I will participate in a 60 minute online interview taking place between Mon 27th October and Fri 7th November?*

a) Yes

b) No

Please select one option: SINGLE CODE

G2 I have a broadband connection at home/ work and access to a desktop/laptop*

a) Yes

b) No

Please select one option: SINGLE CODE

G3 I am comfortable using technology (internet, Microsoft Teams, Zoom etc.)*

a) Yes

b) No

Please select one option: SINGLE CODE

G4 I can join 5 minutes early to ensure my camera and microphone are working, and understand that if these do not work, I cannot take part*

a) Yes

b) No

Please select one option: SINGLE CODE

G5 I consent to the interview being recorded*

a) Yes

b) No

Please select one option: SINGLE CODE

APPOINTMENT

Thank you - I’d be grateful if you could advise of two or three suitable interview times (preferably at 15, 30, 45 mins past or on the hour), so that we can speak for up to 60 minutes (between 27th Oct - 7th Nov) when it’s mutually convenient.*

Earliest Date and Time*

Next Date and Time (if available)

Thank-you - I would be grateful if you could confirm a few final details:

Your Name*

Your exact Job Title*

Job title of person you report to*

Company name*

Phone (inc international dialling code)*

Email*

LinkedIn profile link